Friday, December 5, 2014

Website Building Tips: Basics

So you're going to try to save some money, and build your website yourself. That's a great idea, but do you know enough of the basics, to not only design a website with a nice UI or UX, but a website that can be crawled with the important information in the right place?
That basic information is shared through your heading and paragraph styles.
What are those?
Well in whatever editor you are using to build a website with, you need to put in Page Titles, Titles, Subtitles and Paragraphs. In the coding world these are tagged as h1,h2,h3,h4,h5,h6, and p. (Heading 1,2,3.....paragraph) But did you know that these settings have a direct relation to your search results?
So when the "spiders" come and crawl your site, the most important information will be found in your h1, the largest heading. And the information gets less and less important, the further down the list you go, with the least important being the paragraph.
So what does that mean for me?
That means, that when you are making titles, subtitles etc... You have to take into account that the info you want to be found the most, should be in your H1 or page title.
You also can't make every word you write an H1, your search results will be penalized for that. All your titles should be balanced showing a site that has good content and will therefore be more credible.
Hope this helps.

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